{"id":14617,"date":"2023-04-18T23:23:42","date_gmt":"2023-04-18T13:23:42","guid":{"rendered":"https:\/\/trafficradius.com.au\/?p=8253"},"modified":"2024-03-20T10:42:00","modified_gmt":"2024-03-20T10:42:00","slug":"google-bard-vs-the-new-bing","status":"publish","type":"post","link":"https:\/\/trdemo.com.au\/demo-traffic\/blog\/digital-marketing\/google-bard-vs-the-new-bing\/","title":{"rendered":"A Comparative Analysis of Google Bard and the New Bing"},"content":{"rendered":"<p><strong>Google Bard and the new Bing:<\/strong><\/p>\n<p><span style=\"color: #000000;\">If you\u2019re an AI enthusiast, you\u2019ll be aware of the latest products launched by various companies. Whether it\u2019s Microsoft\u2019s very own <b>New Bing <\/b>or<b> Google Bard <\/b>launched by <b>Google<\/b>, you will get to see many primary options for AI-based chatbots. They all have their own unique capabilities, but some features may prove to be more useful to you than others.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\">In this blog, you will get to learn about <b>New Bing <\/b>and<b> Google Bard. <\/b>Here\u2019s a comparative analysis of the two search engines, their strengths and weaknesses, advantages and features to help you decide which one\u2019s right for you.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\">If you want to find out which AI is better and more reliable in terms of features and functions, this blog is just the perfect fit for you. Okay! So, let\u2019s start with <b>Bing.<\/b>\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\"><b>Learn More \u2013 <\/b><span style=\"color: #0000ff;\"><strong><a style=\"color: #0000ff;\" href=\"https:\/\/trafficradius.com.au\/bing-vs-google\/\">Bing Vs Google \u2013 Which Search is Better?<\/a>\u00a0<\/strong><\/span><\/span><\/p>\n<h2><span style=\"color: #000000;\"><span class=\"TextRun SCXW222804705 BCX0\" lang=\"EN-AU\" xml:lang=\"EN-AU\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW222804705 BCX0\">An Overview of the New Bing<\/span><\/span><span class=\"EOP SCXW222804705 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/span><\/h2>\n<p><span style=\"color: #000000;\">In today&#8217;s digital age, search engines have become an integral part of our lives. They are the go-to source for finding information on anything under the sun. Microsoft&#8217;s Bing has been slowly but steadily gaining ground. Recently, Bing launched a new feature called <b>Bing<\/b> Bard, which promises to revolutionise the way we search for information online.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\">Microsoft has partnered with OpenAI, the creators of <b>ChatGPT<\/b>, to create &#8220;the new Bing.&#8221; This collaboration is expected to have a significant impact on the search landscape, with Microsoft&#8217;s CEO stating that they\u2019re willing to accept reduced revenue from search in their quest for market dominance.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\">While there have been viral posts and tweets demonstrating the potential hazards of using chat AI as a search engine, that discussion is for another time. The key takeaway is that Bing is making progress. <b>New Bing <\/b>offers the same organic search results but with new elements including AI-generated text, images and voice-to-speech capabilities (Bing also cites sources).<\/span><\/p>\n<h2><span class=\"TextRun SCXW264454922 BCX0\" lang=\"EN-AU\" style=\"color: #000000;\" xml:lang=\"EN-AU\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW264454922 BCX0\">What are the basic features and advantages of the New Bing?<\/span><\/span><\/h2>\n<p><span style=\"color: #000000;\"><strong>The New Bing offers the following benefits:\u00a0<\/strong><\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"32\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Improved Search Results:<\/strong> Bing has made significant improvements to their search algorithms, resulting in more accurate and relevant search results.<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"32\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Better Search Result Organisation:<\/strong> Bing&#8217;s new interface makes it easier to navigate and find the information you\u2019re looking for.<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"32\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Easy Integration:<\/strong> If you use other Microsoft products, such as Office 365 or Windows 10, Bing can be integrated with them to provide a more seamless experience.<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"32\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Enhanced User Interface:<\/strong> The New Bing has a cleaner and more modern interface that&#8217;s easier to use.<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"32\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"5\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>New AI Capabilities:<\/strong> The integration of OpenAI&#8217;s ChatGPT technology allows for more accurate and personalised search results.<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"32\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"6\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Voice Search Integration:<\/strong> The New Bing provides more accurate results through voice searches, hence saving your time and effort.<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"32\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"7\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Fully Optimised:<\/strong> The New Bing is optimised for mobile devices, providing a seamless and responsive search experience on the go.<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"32\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"8\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Quick Results:<\/strong> Bing&#8217;s search speed has been significantly improved, allowing users to find information faster. You can also conduct a visual search by simply using pictures and images instead of text.<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"32\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"9\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>More Search Features:<\/strong> The New Bing offers additional features, such as image and video search, that make it more versatile and useful for a wider range of tasks.<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"32\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"10\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Improved Privacy:<\/strong> Bing offers privacy features that allow you to search the web without being tracked, which can be important for some users.<\/span><\/li>\n<\/ul>\n<h2><span style=\"color: #000000;\"><strong><span class=\"TextRun SCXW180113462 BCX0\" lang=\"EN-AU\" xml:lang=\"EN-AU\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW180113462 BCX0\">An Overview on Google Bard<\/span><\/span><span class=\"EOP SCXW180113462 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/strong><\/span><\/h2>\n<p><span style=\"color: #000000;\"><strong>The Google Bard offers the following benefits:\u00a0<\/strong><\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"37\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Improved Natural Language Processing:<\/strong> Google Bard uses advanced natural language processing techniques to understand complex queries and generate more accurate and relevant search results.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"37\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Superior Conversation Capabilities:<\/strong> Google Bard is designed to have more conversational interactions with users, making it easier to get answers to complex queries.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"37\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Comprehensive Search Results:<\/strong> Google Bard can generate comprehensive and detailed search results by analysing multiple sources of information and generating responses that cover a wide range of topics.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"37\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Personalised Search Results:<\/strong> Google Bard is designed to learn from a user&#8217;s search history and provide personalised results based on their preferences and interests.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"37\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"5\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Voice Search Integration<\/strong>: Google Bard comes with advanced voice recognition technology that makes it easier to use the AI language model with voice commands, improving the user experience for voice search.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"37\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"6\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Easy Accessibility:<\/strong> Bard&#8217;s conversational style and voice search capabilities make it more accessible for people with disabilities who may have difficulty using traditional search methods.<\/span><\/li>\n<\/ul>\n<p><a class=\"imageurlinfografics\" href=\"https:\/\/trafficradius.com.au\/infographics\/google-bard-vs-the-bing.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/trafficradius.com.au\/infographics\/google-bard-vs-the-bing.jpg\" alt=\"Google Bard, New Bing\" width=\"1000\" height=\"3418\" \/><\/a><\/p>\n<h2><span style=\"color: #000000;\">Bard Vs. New Bing- The Notable Key Differences<\/span><\/h2>\n<p><span style=\"color: #000000;\"><b>Google Bard<\/b> and Microsoft <b>Bing<\/b> are both AI chatbots that work using a trained dataset to generate answers according to the user\u2019s search query. However, there are many differences in terms of the language models used by the chatbots.\u00a0\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"38\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"7\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Language Model: <\/strong>Google Bard is based on a smaller version of Google&#8217;s LaMDA language model. Whereas, Bing is based on the GPT-4 model with improved reasoning capabilities.\u00a0\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"38\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"8\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Plagiarism:<\/strong> Google Bard has been found to plagiarise text. Whereas, Bing hasn\u2019t been found to copy any texts; it also provides linked citations to its inspirations. This will allow the users to generate original and unique content.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"38\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"9\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Image Generation:<\/strong> Bing can generate images from prompts, whereas Google Bard does not have this capability. Bing can also search the web for images and describe them to users and provide detailed prompts for AI art generators.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"38\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"10\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Coding:<\/strong> Bing can accommodate more complex coding scenarios, including website and app creation and can write basic code for tasks which isn\u2019t possible with Bard.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"38\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"11\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Memory:<\/strong> Google Bard&#8217;s memory is currently limited, and it can\u2019t hold context for long in comparison to Bing.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"38\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"12\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Conversational Style:<\/strong> Bing offers different conversational styles to suit different use cases, unlike Bard. This allows the users to get the right answers quickly.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"38\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"13\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>Search Algorithms<\/strong>: Both Bard and Bing use complex algorithms to determine the most relevant search results for any given query. The algorithm uses various ranking factors including keywords, backlinks, page speed, mobile-friendliness and user experience.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"38\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"14\" data-aria-level=\"1\"><span style=\"color: #000000;\"><strong>User Interface and User Experience<\/strong>: Google Bard has a clean and simple user interface. Search results are displayed clearly and concisely.\u00a0 It offers additional features such as autocomplete, spelling correction and related searches. Bing features a clean and customisable interface with a focus on visual search results.<\/span><\/li>\n<\/ul>\n<h2><span style=\"color: #000000;\"><b>The Integration of SEO<\/b>\u00a0<\/span><\/h2>\n<p><span style=\"color: #000000;\"><b>SEO<\/b> professionals are facing significant uncertainties regarding their involvement with both Bing and Bard platforms. For Bing, the adoption rate is still uncertain, and many SEOs haven\u2019t been focusing on optimising for <b>Bing<\/b> in recent times. However, the rumours of Bing&#8217;s increased market share are prompting conversations about its importance.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\">On the other hand, Bard&#8217;s integration with search is still ambiguous and it\u2019s currently regarded as an experimental platform, resembling <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/openai.com\/blog\/chatgpt\"><b>ChatGPT<\/b><\/a> <\/span>more than the Google mock-ups shown recently. It remains unclear whether users will be directed to use it as a standalone service or if it will be integrated into search results.\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\"><b>Challenges<\/b>: Optimising for both platforms may present several challenges for SEOs. There is a need to figure out how to get the clients mentioned on these platforms and how to measure their success. This situation raises concerns about potential unethical practices, with Wikipedia being the most apparent example.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\">Additionally, it is challenging to measure the impact of these mentions, as clicking through to a website from Bing&#8217;s chat tab appears the same as organic traffic.\u00a0<\/span><\/p>\n<h2><span style=\"color: #000000;\">Bard vs. New Bing- A Quick Overview of the Different Features and Functions<\/span><\/h2>\n<h3><span style=\"color: #000000;\"><b>Features\u00a0<\/b>\u00a0<\/span><\/h3>\n<p><span style=\"color: #000000;\"><b>Google Bard <\/b>is known for its extensive range of features and tools including:\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"39\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:782,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"16\" data-aria-level=\"1\"><span style=\"color: #000000;\">Google Maps\u00a0\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"39\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:782,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"17\" data-aria-level=\"1\"><span style=\"color: #000000;\">Google News\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"39\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:782,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"18\" data-aria-level=\"1\"><span style=\"color: #000000;\">Google Translate\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"39\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:782,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"19\" data-aria-level=\"1\"><span style=\"color: #000000;\">Google Shopping\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #000000;\">Such features integrate seamlessly into Google&#8217;s search results, providing users with a wealth of information. In addition, <b>Google<\/b> has a suite of webmaster tools that provide valuable insights into website performance and<span style=\"color: #0000ff;\"><strong><a style=\"color: #0000ff;\" href=\"https:\/\/trafficradius.com.au\/search-engine-optimisation\/\"> search engine optimisation<\/a><\/strong><\/span>.\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\"><b>Bing<\/b> also has a range of features and tools, but they aren\u2019t as extensive as Google&#8217;s. Some of Bing&#8217;s features include:\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"40\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:644,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"20\" data-aria-level=\"1\"><span style=\"color: #000000;\">Bing Maps\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"40\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:644,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"21\" data-aria-level=\"1\"><span style=\"color: #000000;\">Bing News\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"40\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:644,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"22\" data-aria-level=\"1\"><span style=\"color: #000000;\">Bing Translator\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"40\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:644,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"23\" data-aria-level=\"1\"><span style=\"color: #000000;\">Bing Visual Search\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"40\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:644,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"24\" data-aria-level=\"1\"><span style=\"color: #000000;\">Bing Webmaster\u00a0<\/span><\/li>\n<\/ul>\n<h3><span style=\"color: #000000;\"><b>Mobile Responsiveness<\/b>\u00a0<\/span><\/h3>\n<p><span style=\"color: #000000;\">When it comes to testing the mobile responsiveness of these two tools, Google has always prioritised this feature. Google uses the mobile version of a website&#8217;s content to rank pages. On the other hand, Bing also prioritises mobile responsiveness, but it hasn\u2019t been as vocal about it as Google.\u00a0\u00a0<\/span><\/p>\n<h3><span style=\"color: #000000;\"><b>Privacy and Security<\/b>\u00a0\u00a0<\/span><\/h3>\n<p><span style=\"color: #000000;\">Privacy and security are very important. <b>Google Bard<\/b> has been criticised in the past for its data collection practices, but the company has made significant improvements in recent years. Google now offers a range of privacy and security features including:\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"42\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"27\" data-aria-level=\"1\"><span style=\"color: #000000;\">Two-factor authentication\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"42\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"28\" data-aria-level=\"1\"><span style=\"color: #000000;\">Privacy check-up\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"42\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"29\" data-aria-level=\"1\"><span style=\"color: #000000;\">Incognito mode\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #000000;\"><b>Bing<\/b> has always been known for its strong privacy and security features.\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"43\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:782,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"30\" data-aria-level=\"1\"><span style=\"color: #000000;\">Two-factor authentication\u00a0\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"43\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:782,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"31\" data-aria-level=\"1\"><span style=\"color: #000000;\">Privacy settings\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"43\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:782,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"31\" data-aria-level=\"1\"><span style=\"color: #000000;\">Advertising and Monetisation\u00a0\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #000000;\"><b>Google Bard<\/b> and Bing generate revenue through advertising. Google&#8217;s advertising platform, Google Ads, is the most popular advertising platform in the world.\u00a0\u00a0<\/span><\/p>\n<h3><span style=\"color: #000000;\"><b>Advantages of Google Ads:<\/b>\u00a0<\/span><\/h3>\n<ul>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"44\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"33\" data-aria-level=\"1\"><span style=\"color: #000000;\">Allows businesses to target specific keywords and demographics\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"44\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"34\" data-aria-level=\"1\"><span style=\"color: #000000;\">Helps generate revenue through its AdSense program\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0fc\" data-font=\"Wingdings\" data-listid=\"44\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0fc&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"35\" data-aria-level=\"1\"><span style=\"color: #000000;\">Allow users to display ads on their websites\u00a0\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #000000;\"><b>Learn More: <\/b><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/trafficradius.com.au\/what-are-google-ads\/\"><b>Google Ads \u2013 The complete guide<\/b><\/a>\u00a0<\/span><\/span><\/p>\n<p><span style=\"color: #000000;\"><b>Bing<\/b>, on the other hand, also has an advertising platform called Microsoft Advertising. It allows businesses to target specific keywords and demographics. Google has a clear advantage over Bing, that being Google&#8217;s advertising platform.\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"41\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"36\" data-aria-level=\"1\"><span style=\"color: #000000;\">Market and User Demographics\u00a0\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #000000;\"><b>Learn More: <\/b><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/trafficradius.com.au\/bing-ads-campaign-blog\/\"><b>Bing Ads Campaign<\/b><\/a>\u00a0<\/span><\/span><\/p>\n<p><span style=\"color: #000000;\"><b>Google Bard<\/b> has been the undisputed king of search engines for a long time. Bing has a much smaller market share comparatively. Bing&#8217;s user base is also less diverse than Google&#8217;s, with a higher percentage of users aged 55 and over. In terms of market share and user demographics, Google has a clear advantage over Bing.\u00a0\u00a0<\/span><\/p>\n<h3><span style=\"color: #000000;\"><b>How to Choose the Search Engine?\u00a0<\/b>\u00a0<\/span><\/h3>\n<p><span style=\"color: #000000;\">Choosing the right search engine depends on your needs and preferences. If you prioritise advanced search algorithms, extensive features and tools and need a dominant market share, then Google is the search engine for you.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\">However, if you prioritise features such as better privacy and security, strong mobile responsiveness and a customisable interface, then you should go with <b>New Bing<\/b>.\u00a0\u00a0<\/span><\/p>\n<h3><span style=\"color: #000000;\"><b>Conclusion<\/b>\u00a0<\/span><\/h3>\n<p><span style=\"color: #000000;\">The battle of search engines between <b>Google Bard<\/b> and the <b>New Bing<\/b> is a close one. Google has a clear advantage in terms of advanced search algorithms and extensive features and tools. However, <b>New Bing<\/b> has made significant improvements in the user interface.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/trafficradius.com.au\/my-audit\/?ref=BLOGfooter\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" src=\"https:\/\/trafficradius.com.au\/wp-content\/uploads\/2023\/04\/footer-promotion.jpg\" alt=\"footer-promotion\" width=\"699\" height=\"143\" \/><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google Bard and the new Bing: If you\u2019re an AI enthusiast, you\u2019ll be aware of the latest products launched by various companies. Whether it\u2019s Microsoft\u2019s very own New Bing or Google Bard launched by Google, you will get to see many primary options for AI-based chatbots. They all have their own unique capabilities, but some&hellip; <a class=\"more-link\" href=\"https:\/\/trdemo.com.au\/demo-traffic\/blog\/digital-marketing\/google-bard-vs-the-new-bing\/\">Continue reading <span class=\"screen-reader-text\">A Comparative Analysis of Google Bard and the New Bing<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":17345,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[865,863,864],"class_list":["post-14617","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","tag-comparative-analysis","tag-google-bard","tag-new-bing","entry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/trdemo.com.au\/demo-traffic\/wp-json\/wp\/v2\/posts\/14617"}],"collection":[{"href":"https:\/\/trdemo.com.au\/demo-traffic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/trdemo.com.au\/demo-traffic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/trdemo.com.au\/demo-traffic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/trdemo.com.au\/demo-traffic\/wp-json\/wp\/v2\/comments?post=14617"}],"version-history":[{"count":3,"href":"https:\/\/trdemo.com.au\/demo-traffic\/wp-json\/wp\/v2\/posts\/14617\/revisions"}],"predecessor-version":[{"id":19261,"href":"https:\/\/trdemo.com.au\/demo-traffic\/wp-json\/wp\/v2\/posts\/14617\/revisions\/19261"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/trdemo.com.au\/demo-traffic\/wp-json\/wp\/v2\/media\/17345"}],"wp:attachment":[{"href":"https:\/\/trdemo.com.au\/demo-traffic\/wp-json\/wp\/v2\/media?parent=14617"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trdemo.com.au\/demo-traffic\/wp-json\/wp\/v2\/categories?post=14617"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trdemo.com.au\/demo-traffic\/wp-json\/wp\/v2\/tags?post=14617"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}